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The Emarketing Blog’s Digital Marketing Trends, Fake News and Social Media Disruptions Digest – Summer 2018

Posted on | August 22, 2018 | No Comments

Digital Marketing Trends and Social Media Disruptions

Welcome to the late summer edition of The Emarketing Blog’s Digital Marketing Trends and Social Media Disruptions digest. Here’s a collection of interesting tech news, digital marketing trends, social media happenings and fake news, censorship and free-speech issues that are buzzing across the global wires.

China Social Credit Score

China Assigns Every Citizen A ‘Social Credit Score’ To Identify Who Is And Isn’t Trustworthy (CBS New York): China is rolling out a high-tech plan to give all of its 1.4 billion citizens a personal score, based on how they behave. Learn more.

Who needs democracy when you have data? (MIT Technology Review): How China rules using data, AI, and internet surveillance. Learn more.

Facebook Trust Ratings

Facebook has TRUST ratings for users – but it won’t tell you your score (The Sun UK): The social network is predicting your trustworthiness in a bid to fight fake news. Users receive a score on a scale from zero to one that determines if they have a good or bad reputation – but it’s completely hidden. Learn more.

Facebook Shuts 652 Iran-Backed Accounts Linked In Global Disinformation Campaign (NPR): Facebook has taken down 652 accounts, pages and groups that originated in Iran. The accounts were used for political disinformation and targeted at users in the Middle East, Latin America, the UK and the U.S., according to Facebook. This is the first announcement of this magnitude from Facebook about a coordinated influence campaign from Iran. Learn more.

Whats App to clamp down on ‘sinister’ messages in India: IT minister (Reuters): India’s IT minister Ravi Shankar Prasad had asked the company to work out ways to trace the origin of “sinister” messages, like those that led to a series of mob beatings across the country this year. Learn more.

Google Privacy

Man sues over Google’s “Location History” fiasco, case could affect millions (Arstehnica): Attorneys representing a man named Napoleon Patacsil argued that Google is violating the California Invasion of Privacy Act and the state’s constitutional right to privacy. The lawsuit seeks class-action status, and it would include both an “Android Class” and “iPhone Class” for the potential millions of people in the United States with such phones who turned off their Location History and nonetheless had it recorded by Google.  Learn more.

Google will now filter out negative news and tell you ‘something good’ instead (Metro UK): Google has launched a brand new feature for its artificially intelligent Google Assistant that’s designed to cheer people up by filtering negative news. Learn more.

‘These days we’re consuming more news than ever, and sometimes, it can feel like there are only problems out there,’ explained Ryan Burke, a creative producer at Google’s Creative Lab.

‘But the fact is, there is a plethora of ‘good news’ happening, and we’re not talking about unlikely animal friendships or random acts of kindness.

Microsoft Security

Microsoft’s anti-hacking efforts make it an internet cop (AP): The company’s announcement Tuesday that it had identified and forced the removal of fake internet domains mimicking conservative U.S. political institutions triggered alarm on Capitol Hill and led Russian officials to accuse the company of participating in an anti-Russian “witch hunt.” Learn more.

Alex Jones Infor Wars ACLU

ACLU: Alex Jones ban could set dangerous social media precedent (The Hill): Ben Wizner, the director of the American Civil Liberties Union’s (ACLU) speech, privacy and technology project, warned Monday that bans against Alex Jones and Infowars could set a dangerous precedent. Wizner told HuffPost that the hate speech policies many social media companies cited when they banned Jones can be “misused and abused.” Learn more.

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