Q – What should I do with my bouncebacks after my broadcast?
A. First, you need to evaluate why it bounced back. Is it a hard bounce, a soft bounce or an auto-reply? Ennect has a bounce management feature, which makes this easy to do since it separates the bounces into different categories. Here is what to do for each type of bounceback: Hard Bounce – The […]
New list or update old? Which is best?
Everyone knows the value of a good list. But, once you have a list of email addresses, how do you manage the actual list? Should you create a new list for every broadcast? What about opt-outs? Obviously the answer depends on your unique situation. However, there are a number of reasons why creating a new […]