The Emarketing Blog

Do-it-yourself Online Event Management and Digital Marketing Tips to Help Your Organization Succeed

US Cell Tower Company Surveys Landowners

The measure of a company is how strong its relationship is with its business associates.  Crown Castle maintains a solid reputation with the landowners where many of its towers are located. To keep these relationships strong, the company relies on periodic landowner satisfaction surveys.    Crown Castle owns, operates, and leases towers and other communication structures for wireless communications.  One of […]

Where Keywords Go, Journalists Follow

Here’s another reason why marketers — and PR professionals — should pay attention to keywords.  According to Sam Whitmore, founder and editor of Sam Whitmore’s Media Survey, some journalists are being pressured to write stories that will generate page views.  (No one said the influence of ad sales ever died with the transition to online media!)  […]

eCoupon Sweeps Winner Named

Lee Anne Kennedy of Logistics Plus, Inc. in Erie, PA, was the winner of the Ennect eCoupon Sweepstakes.  Ennect polled B2B customers on their use of digital coupons.  As an incentive for participation, we gave away one free subscription to Ennect Event, a $400 value.  Congratulations Lee Anne! We look forward to helping you fully […]

We’ve Moved! New URL for Ennect Blog

In case you haven’t noticed, the Ennect blog has a new URL address.  We’re now ‘located’ at www.theemarketingblog.com.  It’s a small change, but it solves an important problem: removing a critical barrier that prevented readers from easily adding comments to blog posts on our site.  To prevent spam and permit legitimate followers to comment, we previously added a reCAPTCHA plug-in.  This should have […]

Elliance Infographic Shows Why PageRank Matters

If you’ve gone online and done a search — and who hasn’t? — then you may have asked yourself, why some sites rise to the top (i.e., page one versus page ten) when results are presented.  One way that Google and other search engines rank sites is by the number of links from other sites coming […]