A Spring Awakening of Digital Marketing ideas, musings and inspirations from Elliance that will make you go AHA!
Check out the latest spring awakening of blog posts from digital marketing agency Elliance. Brand Architecture in Higher Education by Abu Noaman There isn’t an algorithm for defining brand architecture for higher education. However, some heuristics or common patterns exist that will help colleges and universities frame their specific situation. – Aha! Facebook News Feed […]
So, what’s the latest digital scoop in the world of social media marketing? Check out Ennect Online Marketing Software’s “Social or Not, Here We Post” social media, software and digital review. This time we cover recent grumblings about online censorship, fake social media users, paying for the Blue Bird (Twitter) and a boycott of Google […]
A Refreshing Winter Blast of Digital Marketing ideas, musings and inspirations from Elliance that will make you go AHA!
Check out the latest winter blast of blog posts from digital marketing agency Elliance. Tune up Your Twitter for a Successful Social Media Marketing Campaign by Scott Kozelnik So now that 2017 is in full flap, let’s jump right in and get that bird tuned up and singing on key. Here is some Twitter 411 […]
It’s that time of year again, a time for Top 10s, countdowns and best of lists. So in keeping with the year-end tradition we would like to present the Top Ten Emarketing Blog Posts of 2016! The top 10 list is based on the overall blog traffic of our readers and takes into consideration social […]
Digital fatigue continues its slow creep amongst the smartphone population and now has reached the Millenials. A recent article from CBS New York reports that’s some Millennials are ditching smartphones and starting to break retro towards flip phones. One has to wonder if this is some new trendy retro movement among hipsters, kind of like […]
Forget Google. Yes, Google will actually allow you to forget them or at least delete the sites that you have visited while surfing the Google wave. Google recently unleashed myactivity.google.com which allows Google platform users to view their search history and delete specific Google searches if they want. Google explains My Activity this way: Rediscover […]
There is a growing trend amongst a segment of smartphone users to power down and go retro. What does this mean? It seems that the digital fatigue of being tethered to a device harnessed with email, text, social media, video and every other app under the sun and moon is finally taking a toll. Celebrities, […]
As the economy has turned around, so has the meeting planning industry. Careful to keep costs down, nonetheless, meeting planners are cutting funds they previously spent on custom-built registration programs and turning to “do-it-yourself” online event registration software. Meeting managers at the MBA Roundtable (http://www.mbaroundtable.org), Link Computer Corporation (http://www.linkcorp.com), and DISTek Integration Inc. (http://www.distek.com) are […]
Two recent reports from the trade show and convention industry give event marketing professionals reason to celebrate. The March 14th issue of B to B Magazine reported on the 4.1% growth in 2010 over the previous year of the CEIR Index which aggregates four event industry metrics: number of exhibiting companies participating, revenue, attendance, and […]
As a follow-up to Elliance’s appearance with DataBanque at the Washington County Manufacturers’ Association meeting recently, we invited Cathy Brennan of DataBanque to be a guest blogger here. Below, she shares an interesting perspective on the “Marketing – Sales Relationship.” The relationship between Sales and Marketing – especially when it comes to lead handling – […]
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