The Emarketing Blog

Do-it-yourself Online Event Management and Digital Marketing Tips to Help Your Organization Succeed

In The Marketing Game of Winner Takes All – Will You Bluff or Go All In?

In the marketing game of winner takes all will you bluff or go all in? To answer that question you need to look at the cards in your hand? Are you holding a marketing full-house? If so, push the chips and go all in as the chances of winning are high. Now, if you are […]

A Pledge for Sustainable Marketing and Events Management Practices On Earth Day

Earth day is held annually on April 22 and celebrates the importance of a clean and healthy environment through engagement in local and global sustainability efforts. One way of contributing to a more healthy office and corporate ecosystem would be to use a zero consumption practice like online marketing software in lieu of a heavy […]

American Politics and the State of the Email Marketing Union

Technology and the email habits of politicians are once again at the forefront of our country’s political discourse.  First, Democratic presidential front-runner Hillary Clinton is accused of using a private email server in her home to send email marketing and donation campaigns on behalf of The Clinton Foundation while she was on the job as […]

Event Registration Software With the Stamina of a Marathon Runner

We think event planners would make great marathon runners or at least great marathon event managers. Here’s why, the event registration process is a lot like a long race from start to finish. Comparable to the pace of a marathon, the registration process begins quickly with an opening flurry of early bird discount activity and […]

Don’t Be Afraid of Oncoming Traffic!

Let’s say you have this big important event happening in the next few months and you’ve meticulously planned the details, booked the venue and are using online marketing software to manage the event registration. So now what? Well, you need oncoming web traffic to fill up your event! No, not the nasty New York City […]

Online Survey Software Uncovers the Truth

Galileo wrote long ago that, “All truths are easy to understand once they are discovered; the point is to discover them.”  Thank goodness in this day and age we have the Internet and online marketing software to help us quickly discover the truth.  Want to better understand the needs of your clients or acquire informative […]

Email Marketing Reigns Supreme – Long Live the King!

A 2014 marketing survey of over 2,000 digital marketing organizations showed unwavering support for email as a major marketing channel.  In fact, many organizations planned on increasing spending and growing their email marketing programs in 2015. 88% of digital marketing organizations currently use email marketing 68% of marketers believe email is core to their business 58% […]

Improving the Success Rate of Your New Year’s Marketing Resolutions

Well, it’s that time of year. Time to reflect upon the past year, relish success, ponder missed opportunities and make outrageous New Year’s resolutions that most likely won’t be kept.  According to Statisticbrain.com, 48% of Americans usually make some sort of New Year’s resolution and get this; only 8% are successful in achieving their goals! […]

5 Quick Tips: Email marketing

According to McKinsey Global, the average person dedicates 13 hours (28 percent) of their workweek to reading, deleting, sorting and sending emails. What if you could cut some of that time for your customers? Follow these 5 Quick Tips to cut the fat from your emails and become the e-marketing diamond in the inbox rough. […]

Event Cancellations: Have a refund process in place

Q: How do I handle event cancelations? If a person pays with a credit card through Ennect Event’s built-in portal, can I credit the refund to their card? A: The best way to handle cancelations is to prevent them from happening! Obviously that’s a bit unrealistic, so it’s important your event site clearly states that […]

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