The Emarketing Blog

Do-it-yourself Online Event Management and Digital Marketing Tips to Help Your Organization Succeed

Are Event Managers Getting lazy?

With spring right around the corner, event planners are waking up from their winter holiday hibernation and settling into go-mode for the upcoming event season. Recently though, it seems that event managers are slumbering a bit longer before tackling full slates of corporate events, training seminars, tradeshows and higher education recruiting events. Are event managers […]

Online Survey Software Uncovers the Truth

Galileo wrote long ago that, “All truths are easy to understand once they are discovered; the point is to discover them.”  Thank goodness in this day and age we have the Internet and online marketing software to help us quickly discover the truth.  Want to better understand the needs of your clients or acquire informative […]

Email Marketing Reigns Supreme – Long Live the King!

A 2014 marketing survey of over 2,000 digital marketing organizations showed unwavering support for email as a major marketing channel.  In fact, many organizations planned on increasing spending and growing their email marketing programs in 2015. 88% of digital marketing organizations currently use email marketing 68% of marketers believe email is core to their business 58% […]

Herding Cats With Event Management Software

Event management can sometimes be like herding cats. Getting that stampede of attendees into one location and registered into the right program and event  slot  takes true grit, talent and planning.  With so many event add-ons like lunch and dinner selections, tee-shirt sizes and end of day mixer schedules – it can be a major […]

5 Quick Tips: Event planning

Holding a marketing event is a great way to showcase your product or service to a captive audience who are attending because they are already interested in your wares. Follow these 5 Quick Tips to create an event that will get potential customers to convert and clients to become brand evangelists. 5. Find your audience […]

Uncle Kage explains Furries, Furrydom and Fursuits

Since 2006, Anthrocon has been held in Pittsburgh. A yearly event with attendance that is steadily increasing, Anthrocon is the world’s largest Furry convention, which saw over 5,500 attendees in 2013. So what’s a “Furry”? “One does not ‘become’ a Furry,” said Uncle Kage. “One is born with a fascination with animal characters; it is […]

Event Cancellations: Have a refund process in place

Q: How do I handle event cancelations? If a person pays with a credit card through Ennect Event’s built-in portal, can I credit the refund to their card? A: The best way to handle cancelations is to prevent them from happening! Obviously that’s a bit unrealistic, so it’s important your event site clearly states that […]

From Good to Great: Tips for Successful Events

  Many people use online event management tools. They save time and they project an air of professionalism. But is that all it takes to make the actual live event a success? Ah, if only life was that easy! Here are tips to make your next event as pleasant and productive as possible for both […]

Event Marketers Rejoice: Events Are Officially Back

Two recent reports from the trade show and convention industry give event marketing professionals reason to celebrate. The March 14th issue of B to B Magazine reported on the 4.1% growth in 2010 over the previous year of the CEIR Index which aggregates four event industry metrics: number of exhibiting companies participating, revenue, attendance, and […]

MBA Roundtable Uses Its Annual Event to Build Long-term Membership

The MBA Roundtable is a unique organization whose members comprise business schools from all over the world.  Established in 1995, the Roundtable helps MBA (master of business administration) faculty and program directors drive curricular change within their organizations by delivering events, publications, and research that enable members to openly share ideas with one another and […]

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