The Emarketing Blog

Do-it-yourself Online Event Management and Digital Marketing Tips to Help Your Organization Succeed

A Refreshing Winter Blast of Digital Marketing ideas, musings and inspirations from Elliance that will make you go AHA!

Check out the latest winter blast of blog posts from digital marketing agency Elliance. Tune up Your Twitter for a Successful Social Media Marketing Campaign by Scott Kozelnik So now that 2017 is in full flap, let’s jump right in and get that bird tuned up and singing on key. Here is some Twitter 411 […]

The Emarketing Blog: Readers’ Choice Top Ten Marketing Blog Posts of 2016

It’s that time of year again, a time for Top 10s, countdowns and best of lists. So in keeping with the year-end tradition we would like to present the Top Ten Emarketing Blog Posts of 2016! The top 10 list is based on the overall blog traffic of our readers and takes into consideration social […]

Digital Marketing Trends: Some Millennials Logging out of Social Media and Digital Lifestyle

Millennial trends are the hot topic of many digital marketers these days. One emerging trend that digital marketers and social media gurus should keep an eye on is how some Millennials are shying away from certain types of social media and re-thinking the wireless lifestyle. It seems that the young are tiring of the social […]

Don’t Be Afraid of Oncoming Traffic!

Let’s say you have this big important event happening in the next few months and you’ve meticulously planned the details, booked the venue and are using online marketing software to manage the event registration. So now what? Well, you need oncoming web traffic to fill up your event! No, not the nasty New York City […]

Are Event Managers Getting lazy?

With spring right around the corner, event planners are waking up from their winter holiday hibernation and settling into go-mode for the upcoming event season. Recently though, it seems that event managers are slumbering a bit longer before tackling full slates of corporate events, training seminars, tradeshows and higher education recruiting events. Are event managers […]

Online Survey Software Uncovers the Truth

Galileo wrote long ago that, “All truths are easy to understand once they are discovered; the point is to discover them.”  Thank goodness in this day and age we have the Internet and online marketing software to help us quickly discover the truth.  Want to better understand the needs of your clients or acquire informative […]

Email Marketing Reigns Supreme – Long Live the King!

A 2014 marketing survey of over 2,000 digital marketing organizations showed unwavering support for email as a major marketing channel.  In fact, many organizations planned on increasing spending and growing their email marketing programs in 2015. 88% of digital marketing organizations currently use email marketing 68% of marketers believe email is core to their business 58% […]

Herding Cats With Event Management Software

Event management can sometimes be like herding cats. Getting that stampede of attendees into one location and registered into the right program and event  slot  takes true grit, talent and planning.  With so many event add-ons like lunch and dinner selections, tee-shirt sizes and end of day mixer schedules – it can be a major […]

Improving the Success Rate of Your New Year’s Marketing Resolutions

Well, it’s that time of year. Time to reflect upon the past year, relish success, ponder missed opportunities and make outrageous New Year’s resolutions that most likely won’t be kept.  According to Statisticbrain.com, 48% of Americans usually make some sort of New Year’s resolution and get this; only 8% are successful in achieving their goals! […]

It’s Not Too Late to use Email Greetings to Spread Joy and Save the World

So the holiday crunch is here.  If you react with panic when you hear the jingle alarm bells because you forgot to send your annual company holiday greeting, don’t worry. You can send an environmentally friendly email greeting with just a click of a mouse. Yes we know, “Not a creature was stirring, not even […]

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