The Emarketing Blog

Do-it-yourself Online Event Management and Digital Marketing Tips to Help Your Organization Succeed

A Brilliant Autumn Spectrum of Digital Marketing ideas, musings and inspirations from Elliance that will make you go AHA!

Check out the latest burst of colorful blog posts from digital marketing agency Elliance. A Blog About Blogging: A Cornerstone of Inbound Marketing Strategy by Zahra Qureshi Are you still debating whether blogging and content creation is beneficial for your business/higher education institution or not? Here are four reasons why blogging matters for inbound marketing […]

How about a few digital marketing ideas, musings and inspirations from Elliance that will make you go AHA!

Check out these latest blog posts from digital marketing agency Elliance.  You too might just say Aha! Climb on board the Usership… by Krystal Duke Ninety eight percent of users were visiting this particular landing page on their… you guessed it… mobile devices. Aha! Oh, the humanity!: Falling in love with rewriting by Erin McCarthy […]

The Little Kid on the Ukulele Drove Me to SEARCH

Driving to work this morning the radio almost drove me off the side of the road when the car in front of me stopped suddenly.  Distracted, I was singing along to a rendition of “I’m Yours,” a popular Jason Mraz song sung by, well, at that point, I wasn’t sure whom.  I was actually listening […]

Where Keywords Go, Journalists Follow

Here’s another reason why marketers — and PR professionals — should pay attention to keywords.  According to Sam Whitmore, founder and editor of Sam Whitmore’s Media Survey, some journalists are being pressured to write stories that will generate page views.  (No one said the influence of ad sales ever died with the transition to online media!)  […]

Elliance Infographic Shows Why PageRank Matters

If you’ve gone online and done a search — and who hasn’t? — then you may have asked yourself, why some sites rise to the top (i.e., page one versus page ten) when results are presented.  One way that Google and other search engines rank sites is by the number of links from other sites coming […]

Please Vote Elliance for SXSW (South By Southwest) Conference Proposals

Please help us get Elliance on the speaker roster by heading over, registering and casting a vote for each right now. The round trip shouldn’t take more than 3 minutes… “So This Guy Walks Into His Own Story” About storytelling as a vehicle for persuasion. Click here to vote thumbs up for this proposal “Marketing Strategies for Wait Now I’m Lost” About the explosive viral success […]

Fortify Your Web Site During a Weak Economy

The state of our current economy is still weighing heavily on the minds of many marketers.    I thought I would post these tips that were offered by our parent company, Elliance, for a self- check of your own website .  The basic overall theme/message is  ‘back the basics’, which in many ways can be […]